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Whole Bean Whole Flavour

KENCO

ROLE

3D Modelling

3D Simulation & Animation
3D/2D Compositing
2D Motion Graphics
VFX & Particle Simulation
Campaign Rollout

OVERVIEW

Partnered with another motion designer to create a CGI led social and DOOH campaign, recreating the distinctive pack coffee beans in 3D through modelling, sculpting, texturing, lighting and dynamic simulation.

The Challenge

With no suitable 3D models available, we created the coffee beans from scratch to seamlessly transition into the illustrated beans on the Kenco packaging.

22950_Landscape KV-Frame3_red can.png
Kenco_bean_smash_render 45_0078.png

CGI Coffee Beans

The key technical challenge was refining the Voronoi fracture, X-Particles and dynamic simulation to achieve the right movement, timing and finish.

evolution of the beans.png

Social

DOOH

Live

Social Post

Other Projects:

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