Cadbury Social Bites
Cadbury
ROLE
Motion Direction
2D Animation & GFX
Editing
SFX
OVERVIEW
Collaborating closely with the social media manager and content creators, I helped bring a series of Cadbury organic social posts to life through vector animation, TikTok AR filters and rotoscoping.
200th Anniversary 360g Bar
To celebrate Cadbury’s 200th anniversary, I worked with the elvis social team and illustrator Tobi to bring its limited edition wrapper and heritage to life through motion, generating approximately 27k views.
Always On
I've created a randomizer filter via Tiktok effect house, tested it with myself many times and shared with the social team to create this interview organic social edit post. The post has received a great reaction with excellent performances over 36k views.
Glambots
Collaborated with a content creator to develop a playful cast of characters inspired by Cadbury chocolate bars, generating over 10.9k views.
April Fool
Collaborated with a content creator to bring Cadbury’s April Fools’ post to life, generating over 910k views.
Other Projects:
