FEEL CINEMATIC
ODEON
ROLE
Motion Direction & Toolkits
Editing
VFX
2D & 3D Motion Graphics
File Packaging & Supply
OVERVIEW
Working closely with the design, creative and account teams, I developed a series of motion toolkits for ODEON Cinema Group, translating the visual language of the hero film into a flexible system for ODEON’s in-house design team.
The toolkit included a full suite of motion and VFX assets, supported by example edits demonstrating how the system could adapt across different stock footage, themes and campaigns, including Halloween, Awe, Summer, Dolby and Prepare Ahead. I also worked across sound design and SFX, helping create a cohesive audiovisual language across the toolkit.
The project was very well received by the client and led to the development of a further series of seasonal motion toolkits.
Motion Toolkits
Social
VFX Suite
![Feel Cinematic Seasonal Toolkit [Motion] (5).png](https://static.wixstatic.com/media/c24e1a_3771feb40bd549698a734fdf0d49ca70~mv2.png/v1/fill/w_960,h_540,al_c,q_90,enc_avif,quality_auto/c24e1a_3771feb40bd549698a734fdf0d49ca70~mv2.png)
Market Adaptations
Film Asset
VFX & Popcorn Tracking
Following the success of the Feel Cinematic toolkit, I worked on a series of seasonal toolkits for ODEON Cinema Group, using Mocha AE and After Effects to track and composite branded popcorn packaging across multiple campaign films
Live
Other Cinematic Projects:
