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Spiked
LADBible

ROLE
Motion Direction
3D Modelling & Texturing
3D Compositing
2D animation
OVERVIEW
I developed and refined 3D bottle assets for a campaign raising awareness of drink spiking and supporting stronger legislation. My work included redesign, texturing, lighting, camera composition, logo animation and GIF assets.


Previous Wine Design
Bottle
Where we started...
Previous Beer Design Bottle


Previous Vodka
Design Bottle
Previous Gin & Tonic
Design Bottle




Enhance
Legibility
The microscope inspired gradient was a strong concept, but reduced legibility and distracted from the campaign message, even after simplifying the gradient and bubble treatment.
All other alt.shots and development + progress

The Bold Messaging.


WINE

BEER



VODKA

G&T

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